Join Valtech, Contentful & Martin Newman to better customer experiences in the Future of Retail
There has been a paradigm shift from protecting the brand to protecting the customer. But in the context of the economic downturn, how can brands focus on customer centricity and gain a competitive advantage while doing so?
To help retailers focus on consumer-centric strategies while navigating an uncertain market, we will focus on data strategy and why optimizing your data foundation matters. We will also focus on content and share insights into how to create and manage digital experiences for your customers across any channel
Valtech and Contentful have partnered with Martin Newman, author of the bestselling books The Power of Customer Experience and 100 Practical Ways to Improve Customer Experience to provide retailers with practical advice on how to future-proof their business and explore what retail looks like for the next couple of years. Listen to our podcast episode with him to learn more.
During the event, Martin Newman will open the webinar with a keynote on what retailers can do to build engagement and drive retention in a sector that has limited loyalty and share what really matters to consumers now and in the future.
This event is for C-level and decision-makers within marketing, business development, and overall business strategy.
Key takeaways from this event
- Gain practical advice that you can apply immediately across your team, department, and organization
- Explore how to move from creating noise to building relationships with customers
- Learn how digital content and data strategy can help you improve your customer experiences
About Martin Newman
As the Consumer Champion and founder of Customer Service Action, ServeOmeter and The Customer First Group, Martin is one of the world’s leading authorities on customer centricity, and a force for positive change for consumers and brands.
Martin has worked for 40 years leading the multichannel operations for some of the world’s most recognisable retail brands. Including Burberry, Intersport, Pentland Brands (Speedo, Berghaus), Harrods and Ted Baker.
Martin gives colourful, real-life examples from his best-selling book 100 Practical Ways to Improve Customer Experience, and his advice focuses on the means and issues that affect all modern, customer-facing industries in today’s competitive retail environment.
VP Global Clients, Commercial Strategy & Data Transformation, Valtech
Senior Director EMEA, Solutions Engineering, Contentful
SVP Global Marketing Communications, Valtech