SVP, Marketing & Service Strategy
The Digital Marketing Opportunity For B2B Manufacturers
B2B manufacturers are facing global forces that will change the underlying nature of the manufacturing business. The rise of disruptive technologies—3D printing, advanced robotics, the Internet of Things (IoT) and machine learning—are introducing radical new opportunities and threats to the manufacturing marketplace.
A successful intranet strategy in 8 steps
Too often organizations fail at developing a strategy prior to embarking on an intranet renewal project. Avoid that mistake with our intranet strategy process.
The Canadian Anti Spam Law (CASL) impact on B2B email marketing
As of July 2014, B2B email marketers will be faced with serious challenges when it comes to communication with potential clients. Get a head start on finding a workaround for this change.