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Valtech bolsters Global Marketing team with new MarTech Lead

mei 04, 2023

Valtech bolsters Global Marketing team with new MarTech Lead

Stockholm, May 4: Valtech is pleased to welcome marketing, communications, and business expert Sophia Skinbjerg Eyles as its new Global Head of MarTech.  

Bringing 10 years of experience working at the intersection between marketing, product and engineering, Sophia will be integral in growing Valtech’s MarTech team as they conquer developments in data sophistication and AI in today’s fast-moving marketing landscape.  

Sophia has worked for a diverse range of brands like Y&C Agency, Ungapped, Eat 52 Lunches, and Klarna. Her expertise is in facilitating business growth and scalability through technology and data, all while nurturing internal talent. It complements Valtech’s mission and vision to solve the toughest business transformation challenges of today’s brands and help them become digital enterprises.  

“The constellation of problem-solving and talented people is what attracts me to a company, and Valtech has always struck gold with its high brand equity, quality, and talent,” says Sophia Skinbjerg Eyles, Global Head of MarTech at Valtech.

The pace of MarTech development remains quick, especially in areas such as AI and data. It’s critical that we support our clients as they navigate these changes and opportunities, at the same time as achieving their business goals and delivering competitive customer experiences. We need to continue empowering our clients with the right expertise and insights now and into the future. We also need to continue operating ahead of the curve and acting as a partner for them every step of the way along their business transformation journey. I’m very excited to do this with the global marketing team and accomplish great things together.”  

Mattias Malmer, SVP, Global Marketing Operations at Valtech adds: “As a global digital agency, we recognize how critical MarTech is to succeed, not only in the marketing department, but also in the business as a whole. Sophia’s technology expertise and invaluable experience will support our own growth, as well as our clients.”

While based in Valtech’s offices in Stockholm, Sophia will work with Valtech’s teams and clients across the world. 

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