Why Even Long-Standing Brands Should Consider the D2C Model
Digitally native D2C firms have found clever ways to build strong relationships with their consumers and increase profit margins by cutting out the middlemen. By concentrating on subscription models, powerful commerce platforms and customer data, they've been able to deliver exceptional customer experiences that have generated a loyal customer base.
Why Short-Term Thinking Fails in Commerce
“Commerce is constantly evolving, and we need to be at the forefront of that”. Christoph Kipp, Global VP of Commerce.