Discovering the Third Space
Retail & Consumer Goods Connected Experiences
What to expect
Title: Discovering the third space
Theme: Connected Experiences
Guests: Shannon Ryan, Executive Vice President, Valtech North America
The consumer mindset has changed, yet we intuitively know that consumers have a desire to get back to something that feels normal. That’s why in this series of episodes, we’re looking at The Future Buying Journey.
In this episode we talk to Shannon Ryan about how the pandemic has changed B2C customer behaviour and the trends that are going to stick around for the long term. We look at the influence of influencers, how to create a real connection and making the store about more than just fulfilling a transaction.
How can we give retail a more flexible footprint and how can we unlock the potential of that elusive third space? Get ready for a lively conversation! Enjoy!