Bayer and Valtech win 2026 Sitecore Digital Impact Award for Content and Experience Innovation

November 11, 2026

Bayer and Valtech have been named winners of the 2026 Sitecore Digital Impact Award in the Content and Experience Innovation category. The award was announced at the Digital Impact Awards Ceremony during Sitecore Symposium in Orlando. Winners were selected from more than 100 nominations.

The award recognizes the work our teams delivered together, bringing 26 corporate communications websites across 70 markets onto one global SitecoreAI platform that will in a next step also be the content core for Bayer’s intranet.

Operating under a One Team model, formed by Bayer and Valtech, together with Vogel Communications Group, Actum digital, Fishtank and Anna Bründel and with experts from Sitecore and Vercel, migrated Bayer’s corporate communications websites to Sitecore AI and Vercel’s agentic infrastructure. This laid also ground for Bayer’s new agentic intranet approach.

Using a single shared platform with a unified content model, common components and consistent governance will help Bayer to streamline content operations, ensure fast and reliable publication flows in a highly regulated environment and enhances the experience for diverse external and internal audiences and users.

Today, more than 60 languages are supported through a standardized content and governance model, and AI-enabled development and content workflows increase productivity for developers, editors and business stakeholders.

Valtech’s Director of Strategy Axel Hermes and Manuel Janzen, Unit Lead, Stakeholder & Employee Journey at Bayer, accepted the award on stage.

The win reflects much more than a platform migration. By reducing technical and operational complexity first, Bayer now has a foundation for new digital experiences and for scaling AI across their global corporate communications content. A pattern that works in one market can be adopted in another without starting over.

About Valtech

Valtech, the global leader in experience innovation, exists to unlock a better way to experience the world. By delivering sustainable, human-centric digital solutions that prepare businesses for the future, we empower brands to leapfrog the competition and surpass best practices. Our 6,000-strong team in 24 countries crafts intelligent, personalized experiences that blend crafts, categories and cultures. At the intersection of data, AI, creativity and technology, we touch lives, grow businesses and unlock value in a digitally accelerated world. Our clients include the world’s leading brands, such as AXA, Dolby, Mars, Mercedes, P&G, Santander, Toyota and Volkswagen. See our work at Valtech.com.