October 03, 2017
Adobe Analytics is the next generation interface that allows you to create a complete and distinguished view of your business by focusing on key character components.
October 03, 2017
Adobe Analytics is the next generation interface that allows you to create a complete and distinguished view of your business by focusing on key character components.
All Digital marketers and digital companies have a checklist for digital platform implementations (i.e. websites) which is quite exhaustive but that contains two items for sure i.e. analytics and SEO. One of the best things about online marketing is that virtually everything is traceable so to ripe the benefits of analytics they jump onto implement a solution for their site. They end up paying full fees for Licences and they rarely think about investing money for Analytics consultant which can help them tremendously by designing a solution for them. Consultants know about all capabilities and what to do in certain business implementation. Adobe Analytics is the next generation interface that allows you to create a complete and distinguished view of your business by focusing on key character components. Let's understand what are the good things that fall under Adobe analytics capabilities.
SiteCatalyst is great for tracking eCommerce users or normal website users once they get to your site and gives insight as to user behaviour. It also helps in understanding which products and pages are most viewed and have the highest transaction rate. This product allows for CID tag tracking for placements outside of your website as well as CID tag tracking for pages within your website.
Following is the list of basic features in Adobe analytics.
Credits: Adobe
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