Copenhagen

Marketing Manager

Marketing Manager

We are a new breed of digital agency uniquely designed to help business leaders succeed in this new digital economy and for that, we need a Marketing Manager for our Danish office, who knows the importance of an outstanding reputation and constant lead generation.

So, if you thrive as Marketing’s equivalent of a Swiss army knife, working together with local and global colleagues, cross-functional teams and not least our eager Sales team, to create and execute the most impactful marketing strategies and plans, you might be the one for us.

THE OPPORTUNITY

Your days will be diverse. Some days you might spend most of your time in strategy meetings, others handling campaigns, but most of the time you’ll probably find yourself with multiple tabs open at once, going back and forth between planning, executing and guiding.

Cross Channel Campaigns

You will be responsible for every part of all marketing campaigns; from planning, developing, executing and on to evaluation. This is of course something you do with ease across several channels including website, social media, blog and video. Most of the time you will not be doing this alone and it will therefore also be your job to manage timelines, deadlines, content approvals, etc. for everyone involved.

Sales Enablement

You will be working closely with the local account and new biz team to create Go-to-Market strategies within our focus verticals. We have an account based marketing approach and everything we do is focused on creating awareness and drive leads through the funnel within targeted accounts. It’s the same approach in all European markets and we work hand in hand to support this approach.

Physical and virtual events & roundtables

You’re comfortable planning and hosting events – both locally and globally. Most of them you’ll plan and execute together with your European Marketing colleagues, especially when it comes to virtual roundtables and events. We learn from each other and create the event topics together based on our Go-to-Market strategies and global content strategy.

Image & awareness

You know the power of Social Media and know how to keep our channels strong. You’re also aware of how to handle the press and know how to manage the image we portray through local media. You will be the one who’s responsible for how we look from the outside in. Not only relating to leads and clients but also partners and potential employees.

Partnerships

We work with strong partnerships with our platform partners – again both on a local, regional and global scale. This means events, joint case videos and general strategic alignment, which you would be responsible for maintaining locally and jointly together with the rest of the team.

Your Support

Rest assured, you’ll have support for all of this. You’ll be part of the European team of Country Marketing Managers, because we truly are one company and One regional marketing team. The team of Country Marketing Managers align, coordinate and not least bounce ideas off each other. We act as one and make sure everyone has the needed support for campaigns, content, PR, Martech, sales enablement, events and partners. Your job will be to strategize regionally with the team and execute locally adapting where needed in close collaboration with our local account and new biz team.

THE ROLE

· Marketing strategy, plan and execution

· Go-to-Market strategy for focus verticals

· Marketing campaigns to support the ABM approach

· External and internal events

· Social media channels

· PR (with support from European PR manager)

· Supporting on-going Sales objectives

· Partner marketing management and collaboration

· Ongoing alignment and collaboration with global colleagues and teams

As you see, the sky’s the limit when it comes to your impact and footprint on our agency, as every part of our Marketing is within your control.

THE IDEAL CANDIDATE:

To be able to do all of the above, it’s vital that you thrive in collaborations. Whether it’s globally or locally, with our Sales team or our platform partners, you know that it takes more insights than just your own to get the best possible results.

We therefore prefer candidates who have a proven ability to build robust marketing plans with strong collaboration and influencing skills, in order to provide input and gain support for the priorities.

Likewise, you should have experience using multiple channels and marketing systems as customer acquisition tools to create awareness and leads.

As a manger in a dynamic environment we expect that you’re comfortable taking the lead and making fast decisions - all driven by your passion for Marketing and preferably also the digital realm in general.

· Master Degree in Business Administration, Marketing or similar

· 5+ years of marketing experience is a must and experience from Sales/Business development from a digital agency is a plus

· Excellent verbal and written skills in English is a must

· Experience in executing lead generation campaigns and/or working for a B2B organization or agency

· Proactive with exceptional time management skills and passion for sales and marketing

We work with the following tools and systems, so any related experience would certainly be considered a plus.

· Marketing automation: Marketo

· CRM: Salesforce

· SEM: Google Analytics and Google AdWords

· CMS: EPiServer/Optimizely

What can you expect from us?

We are a network of more than 4,000+ makers, thinkers, marketers, creatives, and developers spanning 5 continents with 51 offices in 18 countries. This job is for you who want to work with large, elaborate projects in an international environment, implementing industry-changing solutions based on the latest marketing technologies. Valtech is a global digital agency focused on business transformation. We enable clients to anticipate tomorrow’s trends and connect more directly with their consumers across digital and physical touchpoints.

We deliver innovation with a purpose. While our expertise is experience design, technology, and marketing, our passion is in addressing transformational business challenges for our clients. Challenges where we re-imagine the customer journey and build new connected experiences. Challenges where we make data work in this new era and help our clients transform the way they operate and optimize business-critical digital platforms for multichannel commerce and marketing.

We have a role-based, transparent workplace based on democratic principles where the same terms apply to everyone. Therefore, we all share the same loyalty-based pension and vacation scheme, health insurance and fringe benefits.

From discovery to optimization clients trust Valtech to remove complexity and deliver innovative, frictionless solutions that close the experience gap between customer expectation and reality.

Oh, and did we mention that we are family people? So, we completely understand that you also have obligations elsewhere.

WHAT TO DO NEXT…

As part of our general transparent approach, we like to deal with salary upfront. So, if this sounds like your next adventure, then please do send us your application, and let us know what you expect. With on-going interviews, we urge you to send your application as soon as possible. 

DIVERSITY AND INCLUSION AT VALTECH

At Valtech, we’re here to engineer experiences that work and reach every single person. To do this, we are proactive about creating workplaces that work for every person at Valtech. Our goal is to create an equitable workplace which gives people from all backgrounds the support they need to thrive, grow and meet their goals (whatever they may be). You can find out more about what we’re doing to create a Valtech for everyone here.