Author

Marketing Manager

Maria Brunckhorst Schmidt

Maria is the Danish Marketing Manager, who has worked in digital media since 2001 with content, product management, commercial development and marketing. With a degree in Communication and International Marketing she enjoys working with a broad variety of people across the world, driving projects with measurable value. When not in the office you can find her in the local yoga studio or on the running trails during early mornings.

My Insights

Orchestrating true customer centric experiences – are you there yet?

Well, my guess is that you are probably not. Or maybe you think you are but forgot to ask your customers if they actually agree…!? According to a research conducted by Bain & Company, 80% of the companies they surveyed believe they deliver a superior experience to their customers. But when asking the same customers, it turns out that only 8% of these companies were really delivering on that. 

September 15, 2016

Orchestrating true customer centric experiences – are you there yet?

Well, my guess is that you are probably not. Or maybe you think you are but forgot to ask your customers if they actually agree…!? According to a research conducted by Bain & Company, 80% of the companies they surveyed believe they deliver a superior experience to their customers. But when asking the same customers, it turns out that only 8% of these companies were really delivering on that. 

September 15, 2016

Digital Trends 2015

Which digital trends should we be looking out for or forward to this year?

February 02, 2015