Valtech creates experiences that elevate sporting goods retail and fuel measurable success.
In sporting goods, performance means helping athletes achieve more while driving stronger results for brands. This is the foundation of credibility, powering loyalty, operations and growth. Too many retailers overlook it, which is why 86% of retailers are piloting AI yet 80% still see no earnings impact.
Sporting goods leaders excel in immersive retail and win when they help athletes make better decisions. Dick’s Sporting Goods reached $13.44B in revenue by unifying inventory and fulfillment. The result: seamless journeys for 65% of their customers who shop across multiple touchpoints, spending twice as much as single-channel buyers.
While 80% of consumers want tailored experiences, only 14% of retailers deliver personalization across channels. The difference lies in anticipating needs. True performance means using data to predict goals, context and intent in real time to create journeys that feel seamless. Anything less is surface-level convenience.
Athletes demand gear that enhances performance. Nike lost $70B in market value when it shifted focus from its core performance identity to lifestyle. Leaders succeed when they balance authenticity with efficiency and use AI to amplify expertise rather than replace it
64% of consumers are willing to pay more for sustainable options, while 77% walk away from brands they see as greenwashing. Decathlon achieved 10.4% growth in circular sales and Patagonia's "Don't Buy This Jacket" campaign strengthened credibility while helping the brand reach $1.5B. Durability enhances both athletic results and long-term business growth.
Leaders build communities around athletic achievement, not point accumulation. Hoka and Arc'teryx achieve 90% retention by putting performance at the center of the experience. Communities that push limits deliver measurable business results.
We architect experiences where athletic authenticity drives excellence:
We create experiences driven by data. Think inventory optimization that mirrors athletic rhythms rather than warehouse logic. Dynamic pricing that reflects real-time value, not static margins. Predictive service that anticipates needs before they're voiced.
Many retailers are stuck in performance theater with dashboards, demos and pilots that look impressive but fail to deliver impact. We move you into performance intelligence where data drives decisions and AI creates real results in real time. In sporting goods, performance is the true measure of success.
At Valtech, we've partnered with performance-first leaders like Amer Sports (Salomon, Arc'teryx, Wilson) to rewire their digital backbone, from multi-brand DAMs to OMS relaunches. We helped Primeau Vélo go beyond the showroom by integrating Adobe Commerce and LS Retail to create a frictionless omnichannel experience.
With Decathlon, we enabled product teams to move from opinion-led decisions to data-driven precision by combining hike and ride activity from their outdoor app with transaction and persona data. The result? Smarter product development, sharper customer segmentation and a self-service analytics engine that scales across teams.
And we're not stopping there. Active prospects are lining up to rethink loyalty, personalization and circular commerce with us. If your brand is still chasing likes instead of building performance systems, it's time to catch up. We build for athletes, not algorithms.
Nous serions ravis de vous entendre ! Veuillez remplir le formulaire et la personne la plus proche de votre bureau vous contactera.
Si vous avez besoin d'un autre format et/ou d'un support de communication pour nous faire part de vos commentaires, veuillez contacter Sheree Atcheson.
