On stage – Grundfos
On day 1, our client Grundfos, word leader in waterpumps, will host two speaker slots. Please find the two speaker slots below.
12.00: "B2B excellence in the experience era"
B2B organisations understand well the power of customer experiences and are raising the bar by following best CX practices across technology, people and process pillars. The investments in CX made by these Experience-Driven businesses are paying off as EDBs outperform others across the entire customer lifecycle.
Join Jill Steinhour, director High Tech Industry Strategy at Adobe and Jesper Olesen, senior director, Digital Customer Excellence at Grundfos to hear about new approaches and best practices in B2B.
16.15: "Democratising Campaign Management – The global success story of Grundfos with Adobe Campaign Standard"
Founded in 1945, Grundfos today is a global leader with a drive to develop solutions for the world’s water challenges doing business across more than 60 countries around the globe. To be more relevant and orchestrate every message for every customer in every country, they choose Adobe Campaign Standard and the Adobe Experience Cloud. This enabled Grundfos to realise a global setup for marketing communications, give basic and advanced users access to an intuitive but sophisticated campaign solution and support this with data, content and right time delivery by the Center of Excellence in Denmark.