The Dot Foods Transformation Story
Please accept marketing cookies to watch this video.
Event Date: December 03, 2020
Webinar: Watch on demand

Over the course of this webinar series, we’ve talked about many different aspects of the Distribution Revolution. In the first episode we’ve talked about factors such as marketplaces and changing customer behavior driving the need for change. In the next two episodes we focused on solutions empowering sales teams and simplifying customers’ lives as well as the need for scalable technologies and agile organizations that can withstand the test of time.

In the most recent episode, all of the earlier topics come together in Dot Foods’ digital transformation journey. Interviewing

Kevin Baum, Product Manager for Digital Commerce at Dotfoods, Chris Purcell, Product Strategy Manager at Optimizely and Casper Rasmussen, technical director, this session, hosted by Valtech’s strategist Steffie Veen-Vroomen, looks into:

  • The relevance and often necessity of business transformation for companies dealing with a lot of legacy systems and processes
  • What it takes to run a successful business transformation program
  • How this transformational program was approached by Dot Foods
  • And the learnings from this transformation.


Are you about to embark a similar journey and did you miss this episode on Dot Foods’ digital transformation? Leave your contact details and watch this full recording whenever it works for you.