Reach, transact and engage your customer in every channel, in all interactions, every hour of the day
Retail & Consumer Goods
Experiences Across Every Touchpoint
Change in retail is not new, and meeting the rapidly changing expectations of today’s consumer is a continuous and never-ending cycle. From grocery to electronics, retailers have been fighting a decade or more of declining sales, rising costs, increasing customer expectations and competitors of all kinds stealing market share. Add in the exploding increase in nontraditional business models threatening to overwhelm all retailers and truly only the best retailers will thrive in this climate.
In order to compete, retailers must respond by rethinking all aspects of their business to answer:
- How can we offer a frictionless omni-commerce experience?
- How do we reinvent the store experience to drive more value and engagement?
- Can we use data to drive a continuous improvement cycle?
- How do we create a fully “Dynamic Store” from merchandising to marketing to operations?
- Do we care deeply enough about customer experience feedback?
Building on Valtech’s deep roots and experience, our Retail Practice Team helps retailers and brands succeed and thrive in today’s market. Our strategy teams begin with a deep dive into your customer understanding and mapping their journey unlocks hidden opportunities in sales, merchandising, marketing and social channels that exploit the interconnectedness of physical and digital retail.
Retail & Consumer Goods
Why Retail & Consumer Goods Clients Select Us
We know digital and physical are two sides of the same coin
For that same reason, we not only deliver digital-only experiences, but also in-store connected experiences, whether for mass-market retail, concept stores or as proof-of-concepts to gain experience.
We work across all segments of retail
We have deep appreciation of the nuances between mass-market retail, specialty-retail, consumer goods, luxury, etc. And we can also guide our clients towards opportunities for idea cross-pollination.
We know how to utilize technology to drive revenue
Every executive team is under pressure to do more with—get more from—technology investments. From clienteling solutions and POS solutions, to omni-commerce, mobile and loyalty programs, Valtech’s retail team has the experience to show you how to leverage technology platforms to drive end-to-end ROI.
We understand the power—and the challenge—of a physical store
As more of the world moves to digital, physical stores and traditional channels struggle to find their role in the new marketplace. Yet, some retailers are doubling down on the physical store footprint and are being rewarded with huge lineups and strong sales. Our team has been responsible for some of the biggest, boldest, concept and experience stores across the globe.
Valtech was an obvious choice, for many reasons. They have this huge blend of digital marketing knowledge, technology forte, agile strength, and this change management that they bring to the whole project because it's a very complex project. It's 15 brands and 60 countries. They also bring global-local flavour to the project and again, when you're a big company like us, you need to be able to both support the brands centrally without neglecting the local needs. Because consumers in Thailand are very different from consumers in the U.S., obviously, so this knowledge of Valtech and the fact that they are this big global footprint helped us a lot on that.
Lubomira Rochet, Chief Digital Officer at L’Oréal