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Valtech appoints William Rolt to newly created role as SVP of Growth for Europe

April 26, 2021

Wednesday April 21st, Valtech, the global digital agency, appointed Wunderman Thompson’s Global Managing Partner, William Rolt to lead growth across Europe.

Rolt joins the agency, in a period of considerable growth across the region – including various high-profile new business wins, some signification organic growth and two major acquisitions in the region (eCapacity and Radon) in the last month. Rolt joins the agency with immediate effect to be part of the EMEA Senior Leadership team, with the responsibility for all aspects of growth across Europe.

The appointment comes swiftly off the back of the announcement of Chris Daplyn, the UK CEO of Mirum, a Wunderman Thompson agency, who joined Valtech last month to lead the UK market. 

Expectations for substantial acceleration

Will has spent more than a decade focused on driving growth for some of the most recognised agencies across the globe, including Digitas LBI, AIS (Havas) and most recently several years at WPP’s, Wunderman Thomson. He comes with a strong track record and wealth of experience in leading and winning some of the largest and most high-profile pitches across the globe, such as Samsung Europe’s CRM account and VW’s Global AOR account. Therefore, expectations are high:

“Handing Will the reins to drive our European growth, driving our business development and go-to-market strategies in Europe, we expect a substantial acceleration of our growth and continued expansion”, says Global Chief Growth Officer, Joacim Jeppesen.

The monumental expectations are based on more than Will’s ability to continuously deliver results throughout his career, Joacim elaborates:

“Will’s experience, drive, commercial mindset and not least his personality matches our values and culture like few others. People are everything to us in Valtech, and we truly believe William is the perfect person to serve Valtech’s full value proposition and service offerings into even more markets and clients across Europe.”

Will adds to this, that the match of values combined with Valtech’s agility and unique capabilities made Valtech the obvious next step:

“Culture is very high on my agenda and as soon as I met Joacim and Olivier Padiou, I knew Valtech would be the right step for me. Being an independent agency, with world-class capabilities and the ability to move and adapt much faster than many of its competitors was such a draw for me. And one I know clients will be very excited to know more about. Valtech is the right sort of agency at the right time. I can’t tell you how thrilled I am to take on this new role and can't wait to connect all our capabilities with the incredible talent we have across the region.”

For more information, reach out to

William Rolt, SVP, Growth – Europe:, +44 755 228 8352 

Kate Frackelton, UK Marketing Manager:, +44 207 014 0800 

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