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Valtech Welcomes Alexandra Panousis to Guide Growing Global Client Base

May 19, 2022

The global digital agency focused on business transformation is creating new roles and bringing in new talent to provide world-class vision and delivery to clients.

Alexandra Panousis has joined Valtech in an executive role representing a central part of a new global sales team, which aims to drive collaboration across Valtech’s 50+ offices to help global accounts grow their businesses. With over 20+ years of experience in marketing executive roles, most recently as the CEO and Chair of Dentsu Media, Panousis has worked with hundreds of brands and clients over the course of her career to truly deliver on the promises of digital transformation.

“Every client is now faced with different challenges, from what customers want to creating omnichannel content and commerce opportunities. Digital is the enabler to business transformation. I am so excited about helping Valtech’s clients capitalize on these opportunities,” says Panousis. “Technology drives great customer experiences. The important thing about tech is that nothing stays the same and the gap between what is now and what is next is a mindset. It’s about finding fresh and new opportunities, enabled by technology.”

Panousis is no stranger to finding opportunities for her clients, having served as CEO at both Havas and Publicis and holding executive roles at the CBC, the National Post and Leo Burnett.


The Match

With expertise and passion for connecting the dots so clients can provide their customers with exceptional tech-enabled experiences, Panousis was drawn to Valtech’s approach to business transformation and delivery. “The combination of strategic consulting and actual delivery is hard to find in the marketplace,” says Panousis. “Lots of companies talk about business transformation but it sits in the Ivory Towers of theory. I joined Valtech because of our teams’ ability to deliver; that’s what businesses need today.”

“Transform by doing is indeed at the core of Valtech, and Alex’s track-record shows how she was the perfect fit to ensure the best of Valtech is brought to the global clients, to bring about that transformation,” explains Shannon Ryan, Valtech EVP North America.

“With over 20 years of experience, Alex is known for delivering growth by leading at the forefront of complex change. With experience on the client, agency and tech side, Alex is both a translator and an experienced planner who understands how to bring various ecosystems together to drive growth.” says Ryan. “Alex’s arrival at Valtech couldn’t come at a better time. With her experience running multiple companies, Alex is a source of competitive advantage for our clients.”

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