What you will get from this workshop
You'll leave with a working use case. Here's how we get there via the four questions we'll answer together:
- What task would you hand an agent?
Not "What could AI theoretically do?" The actual task sitting on your desk that you'd genuinely trust an agent with, today.
- What would it need to know?
Brand voice, past campaigns, compliance rules, your organization's own knowledge. This is the difference between an agent that's fluent and one that's useful.
- Who'd need to sign off?
That depends on whether you're evaluating a business case, defining guardrail approvals or looking to scale. We'll name who's involved.
- What happens when the agent is wrong?
This is the question everyone skips, but it's the one that determines whether the agent scales or gets shut down.
Why now?
Generative AI adoption is close to universal, but organizations aren't scaling that capability yet. The gap between adoption and scale comes down to process, orchestration and governance.